This is a new business that runs on old concepts:  integrity, quality, and time-honored joinery and woodworking techniques, some of which have been used for thousands of years, and are still employed in the finest shops because of their superiority.  These are values I first learned from my father, whose name I bear, and whose wood planes I still use.  In this fast-paced, hurry up, cut-every-corner-possible world, excellence is often compromised for speed, but I believe there is a virtue in doing things the old way, and I’m gambling that I can build a business on that ideal.

There are now furniture factories where all the pieces are designed at a computer, then a button is pushed, and the exact specifications are electronically transferred to enormous tools which automatically cut all the component parts from wood and Melamine.  Not until the pieces are quickly assembled with screws are they touched by anything but a machine.